Max taste meets Max comfort at HOYTS
Australia’s leading entertainment business partners with Asahi Lifestyle Beverages Tuesday, 2 February 2021: HOYTS is pleased to announce a new partnership with Asahi Lifestyle Beverages, with its leading range of drinks set to be available at all HOYTS Australian cinemas from April.
The partnership builds upon HOYTS’ commitment to offer the ultimate cinema experience by ensuring guests have access to a wide range of products to enjoy, including a variety of low and no sugar drink options.
The product range will consist of Australia’s number 1 selling no-sugar cola, Pepsi Max, as well as other beloved brands such as Schweppes, Mountain Dew, Solo, Lipton Iced Tea, Gatorade and many more.
“With more people moving to ‘better for you’ products that don’t compromise on taste, having leading brands such as Pepsi Max available ensures we are continuing to provide the first-class entertainment experience they have come to expect from HOYTS,” HOYTS CEO, Damian Keogh, said.
“We’re thrilled that we’ll shortly be serving our leading brands to HOYTS’ millions of customers, alongside our long-term partner PepsiCo,” Asahi Beverages Group CEO, Robert Iervasi, said.
“We’re excited to join forces with an iconic entertainment powerhouse and make our broad and innovative drinks range accessible to moviegoers at HOYTS,” PepsiCo ANZ CEO, Danny Celoni, said.
Movie-goers can expect to see Asahi Lifestyle Beverages’ range of drinks at all HOYTS locations this April and will coincide with the release of the much-loved adaptation of Tom & Jerry The Movie and the action-packed blockbuster Godzilla vs. Kong.
